PA2 Ad Campaign
I developed this Ad series for the dbx DriveRack PA2, a dbx product that provides all of the processing between a mixer and loudspeakers. In the Ad series, I wanted to emphasize how easy it is to set up and use a PA2, and how it will save you time, so I came up with the recurring headline, “Less time setting up, more time…….” The series also emphasizes the different audiences the product appeals to.